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MMIFF CHAMPIONS LEAGUE - MCL T20

MCL T20 - Introduction

 

The MMIFF Champions League T20 is more than cricket—it’s a revolution where sports, cinema, and entertainment unite.

20 elite franchise teams, featuring national and global players, will battle for supremacy under the lights, creating a festival of cricket never seen before.

MCL T20 Livestream

Follow us to watch MCL T20 livestreams Cricket Matches

Key Highlights

 

  • 20 Franchise Teams – Owned by visionaries, brands & celebrities
  • Cricket Meets Cinema – A unique fusion of sports & entertainment
  • Global Reach – Live streaming, media coverage & fan engagement worldwide
  • Digital Innovation – E-auctions for franchises & players
  • Social Impact – Charity-driven initiatives and youth development

Why It’s Unique

 Unlike any other T20 league, the MMIFF Champions League is a celebration of cricket & culture. It’s not just about the game—it’s about: 

 

  • Building long-term franchises with global appeal
  • Creating multi-revenue opportunities for stakeholders
  • Bringing fans, families & communities together
  • Delivering entertainment beyond boundaries

Opportunities for All

  • Fans – Cheer for your favorite team in stadiums or online
  • Franchise Owners – Step into the owners’ arena of cricket & cinema
  • Sponsors & Brands – Showcase your brand to millions of engaged fans
  • Players & Members – Live the game on and off the field, contributing to unforgettable moments both in action and behind the scenes.

The League of Legends — Step In as an Owner

 

  • Own one of 20 exclusive franchise teams
  • E-Auction Process – Transparent & digital
  • Multi-revenue: Co-Branding, sponsorships, media, merchandising
  • Build a long-term legacy in cricket & cinema

Charity Integration

MCL T20 — Cricket for a Cause  

The MMIFF Champions League is committed to using cricket as a platform for social change.

Majority of franchise fees & sponsorship funds will be dedicated to:

  • Sportsperson Welfare – scholarships, training, healthcare, and health insurance for underprivileged athletes.
  • Artist Empowerment – grants and platforms for budding filmmakers, musicians, and performers.
  • Grassroots Development – academies, rural tournaments, and cultural events.

Why This matters?

 

Sports & Arts are two pillars of India’s identity. Yet, thousands of talented youths remain unrecognized due to lack of resources.

By linking cricket with charity, we create a sustainable cycle:

  • Investors & Sponsors → Fund the league
  • League Revenues → Support athletes & artists
  • Beneficiaries → Become ambassadors of social change

League Overview

 The MMIFF Champions League is not just a cricketing tournament, but a movement to blend sports, cinema, and social responsibility. 

 

  • Format: T20 Cricket League
  • Duration: 21 Days Approx.
  • Teams: 20 Regional Franchises
  • Matches: Group: 30 | Knockout: 4+2+1 = 7 | Total: 37 Matches
  • Streaming: Live on OTT + YouTube + Social Media + Digital Platforms
  • Audience Reach: Approx. 12–15 Million Digital Viewers

Join the Legacy

 The MMIFF Champions League is more than just a tournament—it’s a celebration of talent, discipline, equality, and entertainment. With the MMIFF Cricket Academy nurturing players and the Indian Impact Cricket Club driving partnerships as its authorized training partner, this league is poised to redefine the future of sports and cinema together. 

MCL T20 - Franchise Teams

DELHI STRIKERS

HARYANA LEGENDS

DELHI STRIKERS

UP PREDATORS

HARYANA LEGENDS

DELHI STRIKERS

PUNJAB BOOMERS

HARYANA LEGENDS

HARYANA LEGENDS

HARYANA LEGENDS

HARYANA LEGENDS

HARYANA LEGENDS

HYDERABAD MASTERS

TAMIL NADU VICTORS

TAMIL NADU VICTORS

TAMIL NADU VICTORS

TAMIL NADU VICTORS

TAMIL NADU VICTORS

KARNATAKA KINGS

TAMIL NADU VICTORS

KARNATAKA KINGS

KERALA SWINGERS

TAMIL NADU VICTORS

KARNATAKA KINGS

SEVEN SISTERS STRIKERS

SEVEN SISTERS STRIKERS

SEVEN SISTERS STRIKERS

ROYAL BENGAL YORKERS

SEVEN SISTERS STRIKERS

SEVEN SISTERS STRIKERS

JHARKHAND SPINNERS

SEVEN SISTERS STRIKERS

JHARKHAND SPINNERS

BIHAR SIXER STORMS

SEVEN SISTERS STRIKERS

JHARKHAND SPINNERS

MUMBAI RUN MACHINES

RAJASTHAN ROYAL YORKERS

RAJASTHAN ROYAL YORKERS

RAJASTHAN ROYAL YORKERS

RAJASTHAN ROYAL YORKERS

RAJASTHAN ROYAL YORKERS

GUJARAT LEGENDS

RAJASTHAN ROYAL YORKERS

GOA GULLY CRICKETERS

GOA GULLY CRICKETERS

RAJASTHAN ROYAL YORKERS

GOA GULLY CRICKETERS

MP SPIN WIZARDS

CHHATTISGARH RISING EDGES

CHHATTISGARH RISING EDGES

CHHATTISGARH RISING EDGES

CHHATTISGARH RISING EDGES

CHHATTISGARH RISING EDGES

ODISHA THUNDERBOLTS

CHHATTISGARH RISING EDGES

ODISHA THUNDERBOLTS

HIMALAYAN ROARS

CHHATTISGARH RISING EDGES

ODISHA THUNDERBOLTS

MMIFF CHAMPIONS LEAGUE - MCL T20

Download PDF

Brand Amplification Strategy

Media Coverage

On-Ground Promotions

Digital Marketing

 

  • Print Media: Newspapers, magazines, and trade publications for announcements, match reports, and feature stories.
  • Digital Media: Online news portals, blogs, and cricket/sports websites.
  • Broadcast Media: Television coverage, interviews, and match highlights (wherever available).
  • Social Media: League pages on Instagram, Facebook, X (Twitter), YouTube – regular updates, teasers, and match highlights.

Digital Marketing

On-Ground Promotions

Digital Marketing

 

  • Content Marketing: Behind-the-scenes videos, player/team stories, countdowns, and highlights.
  • Influencer Campaigns: Collaborate with sports influencers, cricket enthusiasts, and corporate leaders to amplify reach.
  • Social Media Ads: Targeted campaigns for fan engagement, ticketing, and brand promotions.
  • Email Marketing: Regular newsletters to subscribers, sponsors, and franchise stakeholders.
  • SEO & SEM: Promote league-related content on search engines and social media platforms.

On-Ground Promotions

On-Ground Promotions

On-Ground Promotions

 

  • Stadium Branding: Banners, hoardings, LED boards, and entrance displays.
  • Fan Zones & Engagements: Interactive booths, competitions, and giveaways during matches.
  • Public Events: Roadshows, launch events, and press conferences across major cities.
  • Merchandise Counters: Sell team merchandise, collectibles, and league souvenirs at venues.

Public Relations

On-Ground Promotions

 

  • Press Releases & Media Coverage: Announcements of teams, fixtures, and league updates.
  • Media Interviews: Key executives, players, and celebrity guests for promotional coverage.
  • Media Partnerships: Collaborate with sports and entertainment media for feature stories.

Community & CSR Engagement

 

  • Support Aspirants: Promote sports persons and artists associated with MMIFF.
  • Workshops & Clinics: Cricket and arts workshops for youth & aspiring talent.
  • Charity Drives: Allocate part of league proceeds to community and sports programs.

Sponsorship Activation & Brand Integration

 

  • Co-branded Campaigns: Joint promotions with sponsors and franchise partners.
  • Digital Campaigns for Sponsors: Social media posts, ads, and email campaigns.
  • On-ground Visibility: Sponsor booths, product activations, and experiential marketing.

Season-long Engagement

Season-long Engagement

Season-long Engagement

 

  • Pre-Tournament: Announcements, teasers, player drafts, and social campaigns.
  • During Tournament: Match highlights, live updates, contests, and interactive polls.
  • Post-Tournament: Award ceremonies, season summary, press coverage, and engagement campaigns for next season.

MCL T20 - FRANCHISE EOI FORM

MCL T20 - EOI FORM (pdf)

Download

mcl T20 -Franchise Expression of Interest (EOI) Form

MMIFF CHAMPIONS LEAGUE (MCL T20)

MCL T20 Franchise Expression of Interest (EOI) Form

  

Terms & Conditions


1. Submission of this EOI only indicates interest and shall not be treated as an offer or acceptance of franchise rights.

2. The applicant must provide authentic and verifiable information. Any false or misleading details will lead to rejection.

3. The final selection of franchisees will be based on eligibility, financial stability, business experience, and alignment with MCL’s vision.

4. The Management Committee reserves the right to reject any EOI without assigning reasons.

5. Bidding for a franchise will start from ₹40, 00,000 (Rupees Forty Lakh only). Applicants must ensure their financial capability to meet or exceed this minimum threshold.

6. Each applicant is required to submit a minimum payment of ₹5,00,000/- (Rupees Five Lakhs only) along with this Expression of Interest (“EOI”).

i) The said amount shall be treated as an earnest deposit and will be adjusted against the final bid value in the event the applicant is confirmed as a successful bidder.

ii) In case the applicant is not confirmed as a successful bidder, the aforesaid deposit shall be refunded in full, without any deduction, within the stipulated time frame prescribed by the Management Committee.

iii) No interest shall be payable on the deposit amount under any circumstances.

iv) The payment shall be made in favor of Mentor & Mascot Indian Film Federation through Cheque/Bank Draft/NEFT/RTGS/Online Transfer as per the following details: Account Name: Mentor & Mascot Indian Film Federation | Bank Name: Bank of Baroda | Account Number: 29040200005489 | IFSC Code: BARB0TRADPAT (Fifth digit is ZERO).

v) In case of payment made through Cheque, the EOI submission shall be deemed valid only upon successful clearance/realization of the Cheque.

vi) Applicants are required to submit proof of payment (Cheque copy/UTR number/Transaction receipt) along with the EOI form for verification and record purposes.


7. Franchise fee, operational costs, and revenue-sharing structure will be communicated only to shortlisted applicants.

8. All franchisees must comply with MCL’s Code of Conduct, branding guidelines, and event regulations.

9. The franchise rights, once allotted, will be non-transferable without prior written approval of the Management Committee.

10. Disputes, if any, will be subject to arbitration under the Indian Arbitration & Conciliation Act, 1996, and jurisdiction will lie with courts in New Delhi only.

11. Timelines,  obligations, and deliverables will be shared in the Franchise Agreement,  which will override the general terms in this EOI.

12. By  signing this EOI, the applicant agrees to abide by the above terms and conditions.

13. In the event that the applicant is confirmed as a successful bidder but subsequently withdraws, fails to honor obligations, or defaults on the terms of participation, the deposited   amount shall stand forfeited without any recourse or refund.

14. All information provided by the Management Committee shall be treated as confidential and shall not be disclosed without prior written consent. 

Apply Now

Attach • MCL T20 EOI Form
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